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自 2006 年以來，Shokay 對經濟和環境可持續性的承諾一直是我們精神的核心部分。我們促進紡織和時尚行業可持續使用犛牛纖維的模式與聯合國提出的可持續發展目標 (SDG) 密切相關.我們過去 15 年的社區發展計劃側重於教育、賦權和環境。
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過去 15 年來，我們一直致力於推動犛牛毛行業的系統性變革。
60
犛牛被視為藏族家庭的資產，代表著他們的財富。每個家庭平均有 60 頭犛牛。有些家庭有200-300頭犛牛。
3,300
我們從西藏、青海和四川採購。 3,300 個家庭是 Shokay 犛牛纖維供應鏈的一部分。
800
青海800多名牧民受益於Shokay的醫療保健計劃，其中包括健康培訓、免費診所和免費配眼鏡。
5倍
Shokay 投資產品開發，犛牛纖維的價格多年來上漲了 5 倍
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50 多名婦女參加了我們在崇明和青海的針織和紡紗合作社。
Providing sustainable income for Tibetan herders
Shokay operates 5 sourcing bases in Tibet, Qinghai, and Sichuan Province. We source directly from Tibetan herders and have helped increase their fiber income by increasing both the value and market demand of yak fiber.
Empowering young Tibetans to become local leaders
Shokay established its first sourcing base in 2007 at Hei Ma He Township, located 3 hours from Xining, the capital of Qinghai Province. From our initial method of sourcing directly family by family, Shokay now identifies young Tibetans to set up local cooperatives and organize their communities to become a sourcing base. We train the cooperative leaders on how to classify fibers, how to set up sourcing stations, how to apply for legal registration, and how to arrange logistics.
Herders receive immediate cash income for their fibers
Sourcing happens early summer. Our local cooperative sets up sourcing stations near the local township or during local festivals, making it convenient for herders to bring their fibers on site. The cooperative examines each bag of fiber and pays the herders in cash based on the quality of their fibers.
Shokay's Community Development Fund
We commit 1% of our revenues towards community development programs and over the years have supported women's empowerment and health care projects.
Empowering local women through a knitting cooperative
Shokay built and operated a knitting cooperative on Chong Ming Island in 2007 to provide stable income for 50 local women. We designed hand knitted products, trained local women how to knit complex pieces, and sold the products through our retail locations. Over the 13 years of operation, they hand knitted over 30,000 pieces.
Training local Tibetans how to handspin yarn
Shokay started training 12 local women in Hei Ma He Township hand spinning techniques in 2010. The local women spun over 1000kg of yarns sell through Shokay's retail locations.
Innovation driving demand
Shokay has helped catalyzed the growth of the yak wool industry over the last 15 years. We innovate across the supply chain to provide premium yarns & fabric that brands can use in their collections. Developing market demand for yak wool enables to expand our sourcing bases and provide economic opportunities for the Tibetan herders. We launched Shokay Lab, a community of like-minded brands, designers, retailers, and manufacturers, to work together to create beautiful products that are sustainably made.
Shokay cooperative leader shares best practices at the International Nomadic Herders Conference sponsored by the United Nations
Shokay's cooperative leader, De Ji Jia, shares about his experience building Shokay's fiber cooperative at the International Nomadic Herders Conference sponsored by the United Nations. Leaders of herding communities from Nepal, Bhutan, and Mongolia also attended the conference.
Shokay's R&D project earned the Geneva Invention Convention Award in 2018
Shokay sponsored a R&D project organized by HKRITA (Hong Kong Research Institute of Textiles & Apparel) that earned the Geneva Invention Convention Award with Jury Distinction in 2018. The research established a baseline on how to compare yak fiber with other natural fibers and created production innovations for worsted yarns.
Setting industry standards
As demand for yak wool grows, setting industry standards is critical to maintaining sustainability. Shokay works closely with both local and international organizations on issues ranging from animal welfare to product quality. In 2018, Shokay signed an MOU with non-profit ICIMOD to explore how to set best practices for the livelihoods of yaks and the herding communities, coupled with grassland preservation initiatives in the mountainous areas which span across eight countries (China, Nepal, India, Afghanistan, Pakistan, Myanmar, Bangladesh, Bhutan).
Creating a sustainable ecosystem
Yaks are naturally sustainable, low carbon emission animals. Their grazing habits are gentler on the grassland than that of cashmere goats because their shorter tongue prevents them from pulling out the roots of the grass. As yak fiber enters the fashion industry, sustainable herding practices must come hand in hand with economic growth.
Starting from 2021, Shokay & UPW will donate 1% of revenues from yak wool towards a community-organized Grassland Conservation Project that will recover over 240mu of land.
Starting from 2021, Shokay & UPW will donate 1% of revenues from yak wool towards a community-organized Grassland Conservation Project that will recover over 240mu of land.
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